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Sustainability has been a primary focus for many hotel companies around the world. There are many initiatives that are being created other than your everyday recycling. Fairmont Mayakoba has implemented a tour in which guest can assist in the transplant of coral to help their growth. Hosteling International USA has also become the first of it's kind to develop a system that monitors shower to last at most seven minutes in it effort to conserve water. These are just some of the many ideas that are taking into effect to further progress sustainability within hotel operations.

As guests are getting more environmentally friendly, being sustainable is an important aspect of hotel operations. Before they book a hotel, a lot of guests will look for or read about the hotel's social responsibility program. Hence, going green would bring in more revenue by attracting more guests.

This article explains several ways that hotels and resorts are helping in the fight for sustainability. Some resorts have completely eliminated the use of air conditioning and other ways to get energy for running electricity. For example, the Jade Mountain resort in St. Lucia has designed all their rooms to be open-air rooms which allows for breezes to come through the rooms and ultimately cool down the rooms. This, in turn, eliminates the need for air-conditioning all together. Some hotels are even offering classes on how to live a more sustainable and eco-friendly lifestyle. Hotels and resorts have worked towards saving coral reefs, energy and water conservation, preserving food and re-purposing waste, and creating eco-minded communities.

I chose this article because it is an opinion article from the Huffington Post about the balance of luxury and being eco-friendly. Joanna Zelman shares her views on green hotels. She presents the question of whether living luxuriously during your hotel visit means sacrificing our planet. She also shares that hotels are indeed recognizing the major amounts of waste they have been producing. Zelman feels that hotels are trying to be green, but in the end they let the guests decide how green they want to be.

"Some hotels now recognize the astronomical amount of waste they produce daily, and a green hotel movement is underway. The Hilton Americas-Houston generates a reported 675,000 pounds of dirty linens per month. With the purchase of an AquaRecycle water recycling system, they reduced their water usage by 75%, from 630,000 gallons to 157,500 gallons per month."

Some hotels now recognize the astronomical amount of waste they produce daily, and a green hotel movement is underway.Element Times Square West is Starwood's most recent endeavor, an "eco-chic" hotel located on W. 39th street in New York City. The hotel proudly touts recycling bins in every room, complimentary bikes, reusable laundry bags, silverware instead of plastic, dispensable bath products, and an organic on-site pantry.But right next to the reusable laundry bag is a plastic laundry bag, beside the ceramic mugs are paper cups, across from the dispensable soap is an individually wrapped bar, and after consuming your organic food, you can rest your guilt-free head on a bunch of down feather pillows. Someone suggests that guests unplug chargers when not in use, turn lights off, and take advantage of linen reuse policies.

There is no conversation about hotel marketing these days that doesn't center on hotel Internet marketing. In fact, gone are the days of marketing your hotel through magazines, directories and flyers.

Hotels going green! Why not care about the environment? This article discusses the benefits as well as the common sense to go green in our industry hotels. Not only does going green help to save hotels money, it also helps to make a more environmentally sound universe.

The software company uses its massive conference to generate content that is available and relevant year-round, extending the event's reach far beyond its three days in Orlando. The hybrid event design is transitioning to an "always on" strategy that keeps content from an event available and relevant long after the physical gathering. The online platform is meant to be of value every single day. The company recognize with the content they have available, a connected event can happen at any time. With that approach, it marked growth in the company's online visibility. There were 500,000 visits to sapphirenow.com during 2011 and 131,000 views of videos on its YouTube channel.

I think that it is very important for hotel to go green. Many top hotels are the members of green hotels. That means go green is a trend. Go green could makes the hotel cost savings, competitive advantage, employee retention, customer loyalty, regulatory compliance, decrease risk and it's the right thing to do. When I went to New York, Key West and Boston, I found the hotels where I lived are all green hotels. They use retrofitting light bulbs instead of regular bulbs. But in China, green hotel is not popular. I think that it will be the trend in the future all over the world!

To move toward a circular economy, manufacturers would also need to embrace a "green design" that minimizes the generation of e-waste in the first place.

This article does go in to how the newest technology with using our smart phones to open our rooms in hotels. Hotels are moving to this technology to be able lessen the impact on the environmental waste with moving away from plastic keys. Hotels are suggest that mobile keys method is more secure than RFID and Magnetic strip locks

While this story isn't directly about hospitality it shows that poor security by technology companies like Twitter can lead to compromised access social media accounts of prominent figures. The Social Media Hospitality could be and used scam their customers.